The owners of trendy new athletic apparel store PERMISSION are ending their partnership with Ripe Nutrition, a company that's been hosting a broth bar pop-up inside their store, following countless complaints of cultural appropriation from community members.

The pop-up opened inside the store at 127 Ossington Ave. earlier this month and has been selling "superfood bone broth" and other "wellness" items, but many have been raising their eyebrows at the fact that a company owned by a white woman is selling bone broth, hot sauce and other foods from different cultures. 

Ripe Nutrition's founder, Alexandra Baird, did not respond to blogTO's request for comment.

Toronto Star editor Evy Kwong is one of the community members that's been extremely outspoken about the issue this week, posting a lengthy Twitter thread Wednesday in which she pointed out that the company is white-owned yet selling bone broth, jerk sauce, pho hot sauce and "superfood dumplings."